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	1.	Conceptual issues in consumer behaviour: the Indian context. by KUMAR (S Ramesh). Material type: Text Publisher: New Delhi Pearson Education 2003Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8342 KUMC (1). Place hold Add to cart (remove)
	2.	Consumer behaviour and branding concepts readings and cases: the Indian context by KUMAR (S Ramesh). Material type: Text Language: English Publisher: Chennai Pearson 2011Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8342 KUMC (1). Place hold Add to cart (remove)
	3.	Consumer behavior. by Schiffman, Leon G; Kanuk, Leslie Lazar; Kumar, S Ramesh. Edition: 10Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi Pearson Education 2010Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8342 SCHL (1). Place hold Add to cart (remove)
	4.	Managing Indian brands : marketing concepts and strategies / By S Ramesh Kumar. by Kumar, S Ramesh. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi : Vikas Publishing House , 2003Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.827 KUMS (5). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.827 KUMS (1). Place hold Add to cart (remove)
	5.	Consumer behavior / by Schiffman, Leon G \| Kanuk, Leslie Lazar \| Kumar, S Ramesh. Edition: 10th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi : Pearson Education, 2011Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8342 SCHL (4). Place hold Add to cart (remove)
	6.	Marketing and branding: the indian scenario. The indian scenario by Kumar, S Ramesh. Edition: 1Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: Delhi Pearson Education 2007Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.827 KUMS (1). Place hold Add to cart (remove)
	7.	Consumer behaviour and branding: concepts reading and cases. Concepts readings and cases. by Kumar, S Ramesh. Edition: 1Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi Pearson Education 2009Availability: Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.8342 KUMS (1). : Add to cart (remove)
	8.	Consumer behavior / By Leon G. Schiffman ; Joe Wisenblit and S. Ramesh Kumar. by Schiffman, Leon G [author.] \| Wisenblit, Joseph [author.] \| Kumar, S Ramesh [author]. Edition: 12th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Pearson , 2019Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8342 SCHL (11). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.8342 SCHL (1). Place hold Add to cart (remove)
	9.	Consumer behaviour / By S Ramesh Kumar. by Kumar, S Ramesh. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chennai : Pearson India Education Services Pvt Ltd, 2009Availability: No items available : Checked out (1). Place hold Add to cart (remove)

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