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1.
Marketing research / By David A. Aaker, V. Kumar and George S. Day.

by Aaker, David A | Kumar, V | Day, George S.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: New York : John Wiley & sons , 2001Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 AAKD (1). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.83 AAKD (1).

2.
Marketing research / By David A. Aaker...[et. al.].

by Aaker, David A | Kumar, V | Day, George S | Leone, Robert P.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi : Wiley India , 2011Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 AAKD (2).

3.
Marketing research / By David A. Aaker...[et. al.].

by Aaker, David A | Kumar, V | Leone, Robert P | Day, George S.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi : Wiley Dreamtech Pvt Ltd , 2016Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 AAKD (1).


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