Marketing research / By David A. Aaker...[et. al.].

By: Aaker, David AContributor(s): Kumar, V | Day, George S | Leone, Robert PMaterial type: TextTextLanguage: English Publisher: New Delhi : Wiley India , 2011Edition: 10th edDescription: xvii, 701p. ; 23.5 cmISBN: 9788126531189Subject(s): Research design and implementation | Correlation analysis and regression analysisDDC classification: 658.83
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.83 AAKD (Browse shelf) Available MBA10033
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.83 AAKD (Browse shelf) Available MBA09357
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