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1.
Consumer behaviour and branding concepts readings and cases: the Indian context

by KUMAR (S Ramesh).

Material type: Text Text Language: English Publisher: Chennai Pearson 2011Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8342 KUMC (1).

2.
Cultural readings of imperialism: Edward Said and the gravity of history

by ANSELL PEARSON (Keith) | PARRY (Benita).

Material type: Text Text Language: English Publisher: Delhi Aakar 2014Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 325.32 ANSC (1).

3.
Critical readings: sport culture and the media

by ROWE (David) Ed.

Material type: Text Text Language: English Publisher: England Open University Press 2004Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 070.449 ROWC (1).


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