|
|
1.
|
Marketing of services / By K. Douglas Hoffman and John E. G. Bateson. by Hoffman, K Douglas | Bateson, John E G. Edition: 1st ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Cengage Learning , 2009Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.804 HOFK (8).
|
|
|
2.
|
International marketing / By Philip R Cateora, John L Graham and Prashant Salwan. by Cateora, Philip R | Graham, John L | Salwan, Prashant. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Tata McGraw Hill Education Private Limited , 2009Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.848 CATP (10). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.848 CATP (1).
|
|
|
3.
|
Marketing management: a south asian perspective / By Philip Kotler...[et.al.]. by Kotler, Philip | Keller, Kevin Lane | Koshy, Abraham | Jha, Mithileshwar. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Pearson Education , 2009Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KOTP (12).
|
|
|
4.
|
Marketing management / By Philip Kotler and Kevin Lane Keller. by Kotler, Philip | Keller, Kevin Lane. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Prentice Hall of India PVt Ltd. , 2007Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KOTP (4). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.8 KOTP (1).
|
|
|
5.
|
International business : text and cases / By P Subba Rao. by Rao,P Subba. Edition: 2nd ed. Second revised and enlarged editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Himalaya Publishing House , 2008Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 382 RAOP (1). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 382 RAOP (1).
|
|
|
6.
|
Excel models for business and operations management / By John F. Barlow. by Barlow, John F. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Wiley India Pvt Ltd , 2006Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 005.43769 BARJ (23). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 005.43769 BARJ (2).
|
|
|
7.
|
Internet marketing and e-commerce / By Ward A Hanson and Kirthi Kalyanam. by Hanson, Ward A | Kalyanam, Kirthi. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Cengage Learning , 2012Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.84 HANW (3). Checked out (1).
|
|
|
8.
|
E-marketing in digital age : text and cases / By Vinod Sople. by Sople, Vinod. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Biztantra , 2014Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.84 SOPV (4).
|
|
|
9.
|
Strategic retail management / By Srini R. Srinivasan. by Srinivasan, Sunil R. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Biztantra , 2015Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.87 SRIS (4).
|
|
|
10.
|
Marketing research / By P Sathyapriya by Sathyapriya, P. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Biztantra, 2015Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 SATP (3).
|
|
|
11.
|
Customer relationship management / by Bhasin, Jaspreet Kaur. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Dreamtech Press , 2014Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.812 BHAJ (3).
|
|
|
12.
|
|
|
|
13.
|
Marketing management / By Philip Kotler. by Kotler, Philip. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Pearson Education , 2004Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KOTP (4).
|
|
|
14.
|
Research for marketing decisions / By Paul E Green, Donald S Tull and Gerald Albaum by Green, Paul E | Tull, Donald S | Albaum, Gerald. Edition: 5th ed. Eastern Economy EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Jercy : Prentice hall Inc. , 1988Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 GREP (4).
|
|
|
15.
|
Marketing research / By David J Luck and Ronald S Rubin by Luck, David J | Rubin, Ronald S. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Prentice Hall of India PVt Ltd., 2002Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 LUCD (4).
|
|
|
16.
|
Dynamics of entrepreneurial development and management / By Vasant Desai by Desai, Vasant. Edition: 4th ed. Revised EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Himalaya Publishing House , 2005Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 338.04 DESV (8). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 338.04 DESV (1).
|
|
|
17.
|
Services marketing. by Jha, S M. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: Bangalore Himalaya Publishing House 2003Availability: Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.804 JHAS (1). :
|
|
|
18.
|
Export marketing. by Balagopal, T A S. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Himalaya Publishing House 2003Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.848 BALT (1).
|
|
|
19.
|
Services marketing. by Apte, Govind. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Oxford University Press 2004Availability: Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.804 APTG (1). :
|
|
|
20.
|
Modern marketing: principles and practices. Principles and practices. by Pillai, R S N;Bagavathi. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi S Chand and Company Ltd 2004Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 PILR (1).
|
