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Strategic brand management / By Richard Elliott and Larry Percy.

Contributor(s): Percy, Larry

Material type: Text

TextLanguage: English Publisher: New Delhi : Oxford University Press , 2008Edition: 1st edDescription: xiv, 265p. ; 24 cmISBN: 9780199260003Subject(s): Branding services and managing the corporate brand

DDC classification: 658.827

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Item type	Current location	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07741
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07742
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07743
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07744
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07745
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Reference Book	MBA07746
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07747
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA07748
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 ELLR (Browse shelf)	Available	MBA06331

Total holds: 0

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