Open Elective Rural Marketing
By: T G Janardhan and others
Contributor(s): JANARDHAN (T G) | LEELAVATHY (A M) | BHAGYA (G B)Material type: 
TextLanguage: English Publisher: Ludhiana Kalyani Publishers 2023Description: viii,161p. PB 24x18cmISBN: 9789355404848Subject(s): Rural Consumer Behaviour | Rural Consumer Behaviour | Rural Distribution and Communication | NEPDDC classification: 658.8 Summary: 1. Introduction to Rural Marketing
2. Rural Consumer Behaviour
3. Rural Product and Pricing Strategy
4. Rural Distribution and Communication Strategy
4. Trends in Rural Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Book
|
St Aloysius College (Autonomous) | Commerce | 658.8 JANO (Browse shelf) | Available | 076679 | ||
|
Book
|
St Aloysius College (Autonomous) | Commerce | 658.8 JANO (Browse shelf) | Available | 076680 | ||
|
Book
|
St Aloysius College (Autonomous) | Commerce | 658.8 JANO (Browse shelf) | Available | 076678 |
Total holds: 0
1. Introduction to Rural Marketing
2. Rural Consumer Behaviour
3. Rural Product and Pricing Strategy
4. Rural Distribution and Communication Strategy
4. Trends in Rural Marketing
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