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	1.	Brand management : principles and practices / By Kirti Dutta. by Dutta, Kirti. Edition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi : Oxford University Press , 2012Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.827 DUTK (6). Place hold Add to cart (remove)
	2.	Integrated marketing communications / By Kirti Dutta. by Dutta, Kirti. Edition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Oxford University Press , 2016Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.802 DUTK (2). Lists: AIMIT LIBRARY - New Arrivals. Place hold Add to cart (remove)