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1.
Marketing research principles applications and cases.

by SHARMA (D D).

Edition: Material type: Text Text Publisher: New Delhi. Sultan Chand & Sons 1988Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.83 SHAM (1).

2.
Marketing management: concepts cases challenges and trends Ed 2

by GOVINDARAJAN (M).

Material type: Text Text Language: English Publisher: Delhi PHI Learning Pvt. Ltd. 2015Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 GOVM (1).

3.
Marketing in India: cases and readings. Rev Ed 17.

by NEELAMEGHAM (S).

Edition: Material type: Text Text Publisher: New Delhi. Vikas Publishing House Pvt Ltd., 1974Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 NEEM (1).

4.
Marketing management: cases and concepts.

by DHOLAKIA (Nikhilesh) and others.

Material type: Text Text Publisher: Delhi. Macmillan India Ltd. 1997Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 DHOM (1).

5.
Cases in marketing management. Ed 1.

by EXCEL BOOKS.

Edition: Material type: Text Text Publisher: New Delhi. Amexcel Publishers Pvt. Ltd. 2000Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 EXEC (1).

6.
Marketing management: text and cases Ed 2

by KAZMI (S H H).

Edition: Material type: Text Text Language: English Publisher: New Delhi Excel Books 2014Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 KAZM (5).

7.
Brand management: text and cases

by MATHUR (U C).

Material type: Text Text Language: English Publisher: Bengaluru Trinity Press 2015Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.827 MATB (2).

8.
Sherlekars marketing management: concepts and cases Rev Ed 14

by SHERLEKAR (S A) | KRISHNAMURTHY (R).

Edition: Material type: Text Text Language: English Publisher: Mumbai Himalaya Publishing House 2016Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 SHES (1).

9.
Marketing management: Indian cases

by Gupta (Prachi) | AGGARWAL (Ashita).

Material type: Text Text Language: English Publisher: UP Pearson 2020Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 GUPM (1).

10.
Business marketing: text and cases Ed 4

by HAVALDAR (Krishna K).

Edition: Material type: Text Text Language: English Publisher: New Delhi McGraw Hill Education (India) Private Limited 2014Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 HAVB (1).

11.
Marketing management text and cases Ed 2

by PANDA (Tapan K).

Edition: Material type: Text Text Language: English Publisher: New Delhi Excel Books 2008Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 PANM (1).

12.
Marketing management: text and cases

by LAL (Rajiv) | QUELCH (John A).

Material type: Text Text Language: English Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2008Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 LALM (1).

13.
Strategic marketing: text and cases Indian perspective

by SHAJAHAN (S).

Material type: Text Text Language: English Publisher: New Delhi Viva Books Private Limited 2010Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 SHAS (1).

14.
Retail management: a global perspective text and cases

by SINGH (Harjit).

Material type: Text Text Language: English Publisher: New Delhi S. Chand & Co. Ltd. 2011Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.87 SINR (1).

15.
Marketing research: text and cases Ed 2

by WRENN (Bruce) | STEVENS (Robert E).

Edition: Material type: Text Text Language: English Publisher: New York Best Business Books 2007Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.83 WREM (1).

16.
Cases in marketing management

by CLOW (Kenneth E) | BAACK (Donald) Ed.

Material type: Text Text Language: English Publisher: Los Angeles Sage Publications 2012Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 CLOC (1).

17.
Essentials of marketing research / By William G Zikmund and Barry J Babin

by Zikmund, William G | Babin, Barry J.

Edition: 3rd ed. : India EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: New Delhi: Cengage Learning India Pvt Ltd., 2009Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 ZIKW (1).

18.
Exploring marketing research / By William G Zikmund

by Zikmund, William G.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: New York : Thomson south western, 2003Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.83 ZIKW (1).

19.
Cases in Marketing Management

by Dale L Varble | VARBLE (Dale).

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: Ohio Charles E Merrill Publishing Company 1976Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 VARC (1).


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