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1381.
B2B Marketing : a south asian pespective / By Michael D Hutt, Dheeraj Sharma and Thomas W Speh.

by Hutt, Michael D | Sharma, Dheeraj | Speh. Thomas W.

Edition: 11th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi ; Cengage Learning , 2023Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 HUTM (1).

1382.
International marketing / Philip, R Cateora...[et al.]

by Cateora, Philip R | Money, R Bruce | Gilly, Mary C | Graham, John L.

Edition: 18th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chennai : McGraw Hill , 2021Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.848 CATP (1).

1383.
Principles of Marketing / By Philip Kotler...[et.al.].

by Kotler, Philip | Armstrong, Gary | Balasubramanian, Sridhar | Agnihotri, Prafulla Y.

Edition: 19th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Noida, Uttar Pradesh ; Pearson India Education Services Pvt.Ltd , 2023Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KOTP (1).

1384.
Customer relationship management / By Ed Peelen.

by Peelen, Ed.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chennai : Pearson , 2022Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.812 PEEE (1).

1385.
Marketing Management / By Rajan Saxena

by Saxena, Rajan.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chennai : Mcgraw Hill Education (India) Private Limited , 2022Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 SAXR (1).

1386.
Global marketing management / By Warren J. Keegan, Elyse Andrew Brill and Gautam Datta.

by Keegan, Warren J | Brill, Elyse Arnow | Dutta, Gautam.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: Uttar Pradesh : Pearson India Education Services Pvt. Ltd , 2017Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.848 KEEW (1).

1387.
Digital marketing : from fundamentals to future / By Swaminathan T N and Karthik Kumar.

by Swaminathan, T N.

Material type: Text Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.84 SWAT (1).


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