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1.
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Marketing in India: cases and readings. Rev Ed 17. by NEELAMEGHAM (S). Edition: Material type: Text Publisher: New Delhi. Vikas Publishing House Pvt Ltd., 1974Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 NEEM (1).
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2.
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Marketing research and consumer behaviour by SUMATHI (S) | SARAVANAVEL (P). Material type: Text Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd. 2018Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.83 SUMM (5).
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3.
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Marketing management. by Czinkota,Michael R;Kotabe, Masaaki. Edition: 2Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2001Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 CZIM (1).
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4.
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Marketing management. by Czinkota,Michael R;Kotabe, Masaaki. Edition: 2Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2001Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 CZIM (1).
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5.
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6.
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Industrial marketing management. by Govindarajan, M. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2003Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.804023 GOVM (1).
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7.
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Marketing management: text and cases. Text and cases. by Rajagopal. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2005Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 RAJA (1).
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8.
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9.
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Induustrial marketing management. by Govindarajan, M. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2003Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.804023 GOVM (1).
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10.
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Marketing in India: cases and readings. Cases and readings. by Neelamegham, S. Edition: 3Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2005Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 001.0726588 NEES (1).
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11.
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Marketing management. by Kumar, Arun; Meenakshi, N. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2006Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KUMA (1).
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12.
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13.
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14.
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Marketing management. by Kumar, Arun;Meenakshi, N. Edition: 2Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi Vikas Publishing House Pvt Ltd 2011Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KUMA (1).
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16.
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Marketing management / By Arun Kumar and N Meenakshi. by Kumar, Arun | Meenakshi, N. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi : Vikas Publishing House Pvt Ltd , 2011Availability: Items available for loan: St Aloysius Institute of Management & Information TechnologyCall number: 658.8 KUMA (11). Items available for reference: St Aloysius Institute of Management & Information Technology Reference BookCall number: 658.8 KUMA (1).
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17.
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Marketing in India: cases and readings. Ed 17. by NEELAMEGHAM (S). Edition: 17Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publisher: New Delhi. Vikas Publishing House Pvt Ltd., 1997Availability: Items available for loan: St Aloysius College (Autonomous)Call number: 658.8 NEEM (1).
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