Principles of marketing / By Philip Kotler and Gary Armstrong.
Material type: TextLanguage: English Publisher: New Delhi : Pearson , 2013Edition: 15th edDescription: Xxiii, 732pISBN: 9789332558472Subject(s): Analyzing the marketing environment | Business markets and business buyer behavior | New product development and product life cycle strategiesDDC classification: 658.8
Total holds: 0
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658.8 KOTP Principles of marketing / | 658.8 KOTP Principles of marketing / | 658.8 KOTP Principles of marketing / | 658.8 KOTP Principles of marketing / | 658.8 KOTP Principles of marketing / | 658.8 KOTP Principles of marketing. | 658.8 KOTP Marketing management: a south asian perspective / |
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