Marketing research / By David A. Aaker, V. Kumar and George S. Day.
By: Aaker, David A
Contributor(s): Kumar, V | Day, George SMaterial type: 
TextLanguage: English Publisher: New Delhi : John Wiley and Sons , 2009Edition: 9th edDescription: xvii, 778p. ; 25.5 cmISBN: 9788126517916Subject(s): Decision making perspective on marketing intelligence | Research design and implementationDDC classification: 658.83
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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St Aloysius Institute of Management & Information Technology | MBA | 658.83 AAKD (Browse shelf) | Available | MBA08136 | ||
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 658.83 AAKD (Browse shelf) | Available | MBA08137 | ||
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 658.83 AAKD (Browse shelf) | Available | MBA08138 | ||
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 658.83 AAKD (Browse shelf) | Available | MBA08139 | ||
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St Aloysius Institute of Management & Information Technology | MBA | 658.83 AAKD (Browse shelf) | Available | MBA07904 |
Total holds: 0
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