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Consumer behavior / By Leon G Schiffman and Leslie Lazar Kanuk

By: Schiffman, Leon G

Contributor(s): Kanuk, Leslie Lazar

Material type: Text

TextLanguage: English Publisher: New Delhi : Pearson Education, 2004Edition: 9th edDescription: xxii,581p, PB : 25.5 cmISBN: 9788177589993Subject(s): Consumer Behavior

| Consumer as an Individual

| Consumer in their Social and Cultural Settings

| The Consumer Decision Making Process

DDC classification: 658.8342

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Holdings ( 8 )
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Item type	Current location	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06613
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06614
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06615
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06616
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06617
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06618
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA06619
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8342 SCHL (Browse shelf)	Available	MBA04486

Total holds: 0

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