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Global brand strategy: unlocking brand potential across countries cultures and markets. Unlocking brand potential across countries cultures and markets.

By: Material type: TextTextLanguage: English Publication details: London Kogan Page 2008Edition: 1Description: xii,260ISBN:
  • 9780749442132
Subject(s): DDC classification:
  • 658.827 GELS
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Institute of Management & Information Technology MBA 658.827 GELS (Browse shelf(Opens below)) Reference Book MBA05845
Total holds: 0

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