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Value-based marketing for bottom-line success: 5 steps to creating customer value. 5 steps to creating customer value.

By: Material type: TextTextLanguage: English Publication details: New Delhi Tata Mc Graw Hill Publishing Company 2003Edition: 1Description: xix,245ISBN:
  • 0070598371
Subject(s): DDC classification:
  • 658.8 BONJ
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Institute of Management & Information Technology MBA 658.8 BONJ (Browse shelf(Opens below)) Reference Book MBA01871
Total holds: 0

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