Advertising and promotion: an integrated marketing communications perspective Ed 7
By: BELCH (George E);BELCH (Michael A);PURANI (Keyoor)
Material type: 
TextLanguage: English Publisher: New Delhi Tata McGraw-hill 2010Edition: 7Description: xxxiii,1075 PBISBN: 978-0-07-014496-5Subject(s): AdvertisingDDC classification: 659.1 BELA
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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St Aloysius College PG Library | M Com | 659.1 BELA (Browse shelf) | Available | PG014936 |
Total holds: 0
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| 658.872 KALE Electronic commerce: a managers guide | 658.872 KAUC Complete study on E- Commerce | 658.872 WHIE E-Commerce: strategy technologies and applications | 659.1 BELA Advertising and promotion: an integrated marketing communications perspective Ed 7 | 659.1 OGUT Advertising and integrated brand promotion. | 659.1 PRAA Advertising Management | 659.1 SONA Advertising and sales management |
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