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Meldrum, Mike;Mcdonald, Malcolm.

Marketing in a nutshell: key concepts for non- specialists. Key concepts for non- specialists. - 1 - New Delhi Elsevier India Pvt Ltd 2008 - x,294

ISBN: 9788131215760

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.802 MELM

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