Managerial Economics : analysis problems and cases / By P.L. Mehta.

By:

Mehta, P.L

Material type: Text

TextPublication details: New Delhi : Sultan Chand and Sons , 2024.Edition: 1st edDescription: xx,820 p.; PB 25.2 cmISBN:

9789351610595

Subject(s):

DDC classification:

1 658.001 MEHP

Contents:

Contents : PART I - The Introduction Meaning and Scope Fundamental Concepts, Models and Methods Alternative Objectives of the Firm. PART II - The Demand Theory of Consumer Choice Demand Analysis Elasticity of Demand and Demand Estimation Demand Forecasting—An Introduction Methods of Demand Forecasting Advertising and Demand PART III - Production and Cost Supply and Production Decision Cost of Production (Appendix Cost Elasticity, Cost control and Reduction) Inventory Cost Management. PART IV - Pricing and Output Decisions Theory of Pricing—Perfect Competition and Monopoly The Limiting Cases Theory of Pricing—Monopolistic Competition, Duopoly and Oligopoly Pricing Practices and Strategies Advanced Topics in Pricing Theory (peak-Load pricing, Pricing over Life cycle of Product, Public Utility Rate Regulation Muliproduct pricing, Transfer pricing) (Appendix Optimum Product Line) General considerations in Pricing and Price Forecasting. PART V - The Profit Factor Markets and Factor Prices. Profit—Theory and Measurement Profit : Policy, Planning, Control and Forecasting Break-even Analysis and Ratio Analysis. PART VI - Capital Budgeting Long Term Investment Decisions : Capital Budgeting : Evaluating Capital Projects Capital Budgeting : Cost of Capital Risk in Project Analysis. PART VII - Economic Activity and the Role of Government National Income and Business Cycle The Role of Government in Market Economy Government and Business : An Analysis of Economic Policy — An Indian Case Public Sector Decisions. PART VIII - The External Sector International Trade and International Finance Economic Decisions in Multinational Setting. PART IX - Quantitative Techniques of Economic Analysis Linear Programming and Optimising Products Input-Output Analysis Game Theory and Strategic Decision Making Appendices Integrating Case Studies Review Questions Answers to Questions Present Value Tables Mathematical Treatment of Managerial Economics. Authored By : Mehta P.L.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology Managerial Economics	MBA	658.001 MEHP (Browse shelf(Opens below))	Available	MBA15077
Book	St Aloysius Institute of Management & Information Technology Managerial Economics	MBA	658.001 MEHP (Browse shelf(Opens below))	Available	MBA15078

Total holds: 0

This very popular textbook is designed for MBA, M.A. (Business Economics), M.Com., M.A. (International Business), AIMA, M.F.C., PGDBA, B.B.A and B.B.M. courses of Indian Universities and Institutes.

Distinguishing Features
Very comprehensive text with lucid and easy language.
Emphasis given to the application of the analytical and empirical tools.
Greater emphasis on explanation of the more difficult concepts and methods.
Large number of Case Studies alongwith the solved examples in the text.
Summary, meaning of important concepts given at the end of each chapter as well as more than 800 questions, problems and review questions.

Contents :

PART I - The Introduction

Meaning and Scope
Fundamental Concepts, Models and Methods
Alternative Objectives of the Firm.
PART II - The Demand

Theory of Consumer Choice
Demand Analysis
Elasticity of Demand and Demand Estimation
Demand Forecasting—An Introduction
Methods of Demand Forecasting
Advertising and Demand
PART III - Production and Cost

Supply and Production Decision
Cost of Production (Appendix Cost Elasticity, Cost control and Reduction)
Inventory Cost Management.
PART IV - Pricing and Output Decisions

Theory of Pricing—Perfect Competition and Monopoly
The Limiting Cases
Theory of Pricing—Monopolistic Competition, Duopoly and Oligopoly
Pricing Practices and Strategies
Advanced Topics in Pricing Theory (peak-Load pricing, Pricing over Life cycle of Product, Public Utility Rate Regulation Muliproduct pricing, Transfer pricing) (Appendix
Optimum Product Line)
General considerations in Pricing and Price Forecasting.
PART V - The Profit

Factor Markets and Factor Prices. Profit—Theory and Measurement
Profit : Policy, Planning, Control and Forecasting Break-even Analysis and Ratio Analysis.
PART VI - Capital Budgeting

Long Term Investment Decisions : Capital Budgeting : Evaluating Capital Projects
Capital Budgeting : Cost of Capital
Risk in Project Analysis.
PART VII - Economic Activity and the Role of Government

National Income and Business Cycle
The Role of Government in Market Economy
Government and Business : An Analysis of Economic Policy — An Indian Case
Public Sector Decisions.
PART VIII - The External Sector

International Trade and International Finance
Economic Decisions in Multinational Setting.
PART IX - Quantitative Techniques of Economic Analysis

Linear Programming and Optimising Products
Input-Output Analysis
Game Theory and Strategic Decision Making
Appendices

Integrating Case Studies
Review Questions
Answers to Questions
Present Value Tables
Mathematical Treatment of Managerial Economics. Authored By : Mehta P.L.

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer