Marketing anatytics : based on first principles / By Robert W. Palmatier , J. Andrew Petersen and Frank Germann.

By:

Material type: Text

TextPublication details: New Delhi : Bloomsbury . 2022.Edition: 1st edDescription: xxxii,399 p.; PB 25 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology Marketing	MBA	658.802 PALR (Browse shelf(Opens below))	Available	MBA14822

Total holds: 0

Previous								Next
Previous	658.8 SCHA Marketing for small B2B businesses : how content creates marketing muscle and powers traditional and digital marketing /	658.8 VARR Marketing management : text and cases /	658.8 VARR Marketing management : text and cases /	658.802 PALR Marketing anatytics : based on first principles /	658.804 TORD Customer service marketing : managing the customer experience /	658.804 ZEIV Services marketing : integrating customer focus across the firm /	658.804 ZEIV Services marketing : integrating customer focus across the firm /	Next

There are no comments on this title.

to post a comment.