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Consumer behavior : building marketing strategy / By David Mothersbaugh...[et.al.]
Material type:
TextPublication details: Chennai ; McGraw Hill , 2020.Edition: 14th edDescription: xx,753p. ; PB 25.5 cmISBN: - 9789355321503
- 14 658.8342 MOTD
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 658.8342 MOTD (Browse shelf(Opens below)) | Available | MBA14702 |
Total holds: 0
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| 658.8342 LOUD Consumer behavior : Concepts and applications / | 658.8342 LOUD Consumer behavior : Concepts and applications / | 658.8342 MAJR Consumer behaviour: insights from Indian market. Insights from Indian market. | 658.8342 MOTD Consumer behavior : building marketing strategy / | 658.8342 MOWJ Consumer behavior. | 658.8342 MUKS Consumer behaviour / | 658.8342 MUKS Consumer behaviour / |
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