Open Elective Rural Marketing

By:

T G Janardhan and others

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Ludhiana Kalyani Publishers 2023Description: viii,161p. PB 24x18cmISBN:

9789355404848

Subject(s):

DDC classification:

23 658.8 JANO

Summary: 1. Introduction to Rural Marketing 2. Rural Consumer Behaviour 3. Rural Product and Pricing Strategy 4. Rural Distribution and Communication Strategy 4. Trends in Rural Marketing

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Library	Commerce	658.8 JANO (Browse shelf(Opens below))	Available	076679
Book	St Aloysius Library	Commerce	658.8 JANO (Browse shelf(Opens below))	Available	076680
Book	St Aloysius Library	Commerce	658.8 JANO (Browse shelf(Opens below))	Available	076678

Total holds: 0

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Previous	658.8 GIRP Principles of Marketing	658.8 HARH HBRs ten must reads on strategic marketing	658.8 JANO Open Elective Rural Marketing	658.8 JANO Open Elective Rural Marketing	658.8 JANO Open Elective Rural Marketing	658.8 KOTM Marketing management Ed 12	658.8 NEEM Marketing Management and Indian Economy	Next

1. Introduction to Rural Marketing
2. Rural Consumer Behaviour
3. Rural Product and Pricing Strategy
4. Rural Distribution and Communication Strategy
4. Trends in Rural Marketing

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