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Marketing management / By Philip Kotler and Kevin Lane Keller.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi : Pearson Education , 2009.Edition: 15th edDescription: Xxvi, 756p. ;A15 ;E63 ;I21 ; 25.5 cmISBN:
  • 9788120335707
Subject(s): DDC classification:
  • 658.8  15 KOTP
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