Beyond branding : how the new values of transparency and integrity are changing the world of brands / Edited by Nicholas Ind.

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Material type: Text

TextLanguage: English Publication details: New Delhi : Kogan Page , 2008.Edition: 1st edDescription: xiii, 236p. ; 23 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 INDN (Browse shelf(Opens below))	Available	MBA09216
Book	St Aloysius Institute of Management & Information Technology	MBA	658.827 INDN (Browse shelf(Opens below))	Available	MBA07896

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