Trout on strategy: capturing mindshare conquering markets / By Jack Trout.

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TextLanguage: English Publication details: New York : Tata Mc Graw Hill ; 2004.Edition: 1st edDescription: xiv,159p. ; PB 21 cmISBN:

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Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.406 TROJ (Browse shelf(Opens below))	Available	MBA08921

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