Strategic marketing : creating competitive advantage. By Douglas West, John Ford and Essam Ibrahim.

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TextLanguage: English Publication details: New Delhi : Oxford University Press , 2009.Edition: 1st edDescription: Xxv, 517p. ; 24 cmISBN:

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Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.802 WESD (Browse shelf(Opens below))	Available	MBA06312
Book	St Aloysius Institute of Management & Information Technology	MBA	658.802 WESD (Browse shelf(Opens below))	Available	MBA05126

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