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Marketing management / Edited by A Mukund, Sanjib Dutta.
Material type:
TextLanguage: English Publication details: Hyderabad : ICFAI University Press , 2004.Edition: 1st edDescription: iv,177,A10p. ; PB 24.5 cmISBN: - 8178810077
- 001.0726588 1 MUKA
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 001.0726588 MUKA (Browse shelf(Opens below)) | Available | MBA04952 |
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| 001.0726588 JAIS Product placement / | 001.0726588 KAMS Integrated marketing communication : introduction / | 001.0726588 MUKA Marketing management / | 001.0726588 MUKA Marketing management / | 001.0726588 NARR Managing customer relationships in service industries / | 001.0726588 NEES Marketing in India : cases and readings / | 001.0726588 PANT Marketing in the new global order : challenges and opportunities / |
Volume-I
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