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Building brand identity: a strategy for success in a hostile marketplace. A strategy for success in a hostile marketplace

By: Material type: TextTextLanguage: English Publication details: New York John Wiley & sons 1995Edition: 1Description: xiv,354ISBN:
  • 047104220X
Subject(s): DDC classification:
  • 659.1 UPSL
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Institute of Management & Information Technology MBA 659.1 UPSL (Browse shelf(Opens below)) Reference Book MBA03536
Total holds: 0

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