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Applied communication research

By: Material type: TextTextLanguage: English Publication details: New Delhi Surjeeth Publications 2005Description: xiii,332 PBISBN:
  • 978-0813820170
Subject(s): DDC classification:
  • 302.2 BUDA 23
Summary: This book covers laboratory and field experiments, surveys, content analysis, focus groups, and participant/non-participant observation. Information on ethics and statistics is incorporated throughout the book, making it easier to understand how ethical considerations and statistical analysis relate to specific data collection techniques. To further enhance the usefulness and readability of the text, the authors provide review questions, key terms, and summaries of the main points at the end of each chapter.
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Library Journalism 302.2072 BUDA (Browse shelf(Opens below)) Available 074281
Book Book St Aloysius PG Library MAJMC 302.2 BUDJ (Browse shelf(Opens below)) Available PG004673
Book Book St Aloysius PG Library MAJMC 302.2 BUDJ (Browse shelf(Opens below)) Available PG001990
Book Book St Aloysius PG Library MAJMC 302.2 BUDJ (Browse shelf(Opens below)) Available PG001991
Reference Reference St Aloysius PG Library MAJMC 302.2 BUDJ (Browse shelf(Opens below)) Not for loan PG001992
Book Book St Aloysius PG Library MAJMC 302.2 BUDJ (Browse shelf(Opens below)) Available PG001901
Total holds: 0

This book covers laboratory and field experiments, surveys, content analysis, focus groups, and participant/non-participant observation. Information on ethics and statistics is incorporated throughout the book, making it easier to understand how ethical considerations and statistical analysis relate to specific data collection techniques. To further enhance the usefulness and readability of the text, the authors provide review questions, key terms, and summaries of the main points at the end of each chapter.

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