Normal view MARC view

STANTON (William J);ETZEL (Michael J);WALKER (Bruce J) (Personal Name)

Number of records used in: 1
Preferred form: STANTON (William J);ETZEL (Michael J);WALKER (Bruce J)

Machine generated authority record.

Work cat.: (OSt)214574: STANTON (William J);ETZEL (Michael J);WALKER (Bruce J), Fundamentals of marketing, 1994