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9.00 a.m. to 1.00 p.m. Sunday & other holidays

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Integrating marketing communications to build brand equity (Topical Term)

Number of records used in: 1

Preferred form: Integrating marketing communications to build brand equity

Machine generated authority record.

Work cat.: (OSt)202999: Keller, Kevin Lane. 40226, Strategic brand management :, 2008 .