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KOTLER (Philip);KELLER (Kevin Lane);KOSHY (Abraham);JHA (Mithileshwar) (Personal Name)

Number of records used in: 1
Preferred form: KOTLER (Philip);KELLER (Kevin Lane);KOSHY (Abraham);JHA (Mithileshwar)

Machine generated authority record.

Work cat.: (OSt)215935: KOTLER (Philip);KELLER (Kevin Lane);KOSHY (Abraham);JHA (Mithileshwar), Marketing management: a South Asian perspective, 2009