Building AI driven marketing capabilities : (Record no. 234019)
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000 -LEADER | |
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fixed length control field | 00882nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250327060452.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 250327b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781484298091 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AIMIT LIBRARY |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 1 |
Classification number | 658.83 |
Item number | ZAIN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zaidi, Neha. |
9 (RLIN) | 206972 |
245 ## - TITLE STATEMENT | |
Title | Building AI driven marketing capabilities : |
Remainder of title | understand customer needs and deliver value through AI / |
Statement of responsibility, etc. | By Neha Zaidi...[et.al]. |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | Apress ; |
Date of publication, distribution, etc. | 2024. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | vi,340p. ; |
Other physical details | PB |
Dimensions | 23 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Internet trends and customer sentiment analysis on different online platforms |
9 (RLIN) | 206973 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Developing a marketing strategy while maintaining focus on cutomer value |
9 (RLIN) | 206974 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Maurya, Mohit. |
9 (RLIN) | 206975 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Grima, Simon. |
9 (RLIN) | 206976 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Tyagi, Pallavi. |
9 (RLIN) | 206977 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Edition | 1st ed. |
Call number prefix | 658.83 ZAIN |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Marketing | 03/11/2025 | Biblios Book Point | 999.00 | Bill no:7073; Bill dt: 2025-2-28 | 658.83 ZAIN | MBA14797 | 07/21/2025 | 799.20 | 03/27/2025 | Book |