Effect of brand authenticity and alternative attractiveness on customer satisfaction and brand loyalty / (Record no. 230929)

MARC details
000 -LEADER
fixed length control field 00799nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240525111153.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240525b ||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hussain, Mohammed Ziyad.
Relator term 2016085
9 (RLIN) 167706
245 ## - TITLE STATEMENT
Title Effect of brand authenticity and alternative attractiveness on customer satisfaction and brand loyalty /
Statement of responsibility, etc. By Mohammed Ziyad Hussian ; Guided by Justine P James.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mangaluru ;
Date of publication, distribution, etc. 2022.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industry profile company profile and introduction to study
9 (RLIN) 167707
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Research methodology
9 (RLIN) 167708
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Data analysis and interpretation
9 (RLIN) 167709
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name James, Justine P.
Relator term Guide
9 (RLIN) 167710
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Central arecanut and coca marketing and processing co-operative Ltd.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Project Report
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification   Not for loan Project Report MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology Dissertations 05/25/2024   PRB01937 05/25/2024 2016085 05/25/2024 Project Report