B2B Marketing : (Record no. 230632)
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000 -LEADER | |
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fixed length control field | 00812nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240415110936.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 240328b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788131520796 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AIMIT LIBRARY |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 11 |
Classification number | 658.8 |
Item number | HUTM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hutt, Michael D. |
9 (RLIN) | 157382 |
245 ## - TITLE STATEMENT | |
Title | B2B Marketing : |
Remainder of title | a south asian pespective / |
Statement of responsibility, etc. | By Michael D Hutt, Dheeraj Sharma and Thomas W Speh. |
250 ## - EDITION STATEMENT | |
Edition statement | 11th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi ; |
Name of publisher, distributor, etc. | Cengage Learning , |
Date of publication, distribution, etc. | 2023. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxix,522p. ; |
Other physical details | PB |
Dimensions | 25 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Environment of business marketing |
9 (RLIN) | 157383 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Managing relationships in business marketing |
9 (RLIN) | 157384 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Assessing market opportunities |
9 (RLIN) | 157385 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Sharma, Dheeraj. |
9 (RLIN) | 157386 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Speh. Thomas W. |
9 (RLIN) | 157387 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Edition | 11th |
Call number prefix | 658.8 HUTM |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 03/09/2024 | Biblios Book Point | 999.00 | Bill no:8339; Bill dt:2024-03-4 | 658.8 HUTM | MBA14693 | 07/21/2025 | 799.20 | 03/28/2024 | Book |