Services marketing ; (Record no. 210385)

MARC details
000 -LEADER
fixed length control field 00798nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220216114932.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2018 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332587687
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804
Edition number 8
Item number WIRJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen.
9 (RLIN) 20197
245 ## - TITLE STATEMENT
Title Services marketing ;
Remainder of title people technology strategy :
Statement of responsibility, etc. By Jochen Wirtz, Christopher Lovelock and Jayanta Chatterjee.
250 ## - EDITION STATEMENT
Edition statement 8th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida :
Name of publisher, distributor, etc. Pearson Education ,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent Xxii, 817p. ;
Dimensions 28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Improving service quality and productivity
9 (RLIN) 20198
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Managing relationships and building loyalty
9 (RLIN) 20199
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher.
9 (RLIN) 20200
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chatterjee, Jayanta.
9 (RLIN) 20201
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 8th
Call number prefix 658.804 WIRJ
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09 3 658.804 WIRJ MBA12953 07/21/2025 08/18/2023 599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12954 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12955 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09 1 658.804 WIRJ MBA12956 07/21/2025 09/24/2022 599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12957 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09 1 658.804 WIRJ MBA12958 07/21/2025 07/01/2022 599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12959 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12960 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12961 07/21/2025   599.25 07/16/2021 Book
    Dewey Decimal Classification   Reference Book MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/14/2018 799.00 Bill no:4021; Bill dt:2018-02-09   658.804 WIRJ MBA12962 07/21/2025   599.25 07/16/2021 Book