Strategic corporate communication / (Record no. 207124)

MARC details
000 -LEADER
fixed length control field 00757nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241107154059.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2007 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070618169
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 651.7
Edition number 1
Item number ARGP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Agrenti, Paul A.
9 (RLIN) 184538
245 ## - TITLE STATEMENT
Title Strategic corporate communication /
Statement of responsibility, etc. By Paul A Argenti.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Tata McGraw Hill Publishing Company Ltd ,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent 274p. ;
Other physical details PB
Dimensions 24.4 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic communication for Indian corporates
9 (RLIN) 184539
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporate advertising
9 (RLIN) 184540
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element The growing importance of corporate reputation in India
9 (RLIN) 184541
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 1st
Call number prefix 651.7 ARGP
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 02/25/2012 475.00 Bill no:1188; Bill dt:2012-01-27   651.7 ARGP MBA09690 07/21/2025 356.25 07/16/2021 Book