Consumer behaviour in Indian perspective : (Record no. 206539)

MARC details
000 -LEADER
fixed length control field 01024nam a2200301Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230802145429.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2005 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788184888997
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Edition number 2
Item number NAIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nair, Suja R.
9 (RLIN) 129135
245 ## - TITLE STATEMENT
Title Consumer behaviour in Indian perspective :
Remainder of title Text and cases /
Statement of responsibility, etc. By Suja R Nair
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Himalaya Publishing House ,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xii,632p. ;
Other physical details PB :
Dimensions 27.5 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Behavior
9 (RLIN) 129136
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Modelling
9 (RLIN) 129137
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Perception
9 (RLIN) 129138
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Learning
9 (RLIN) 129139
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Decision Making
9 (RLIN) 129140
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer Satisfaction
9 (RLIN) 129141
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship Marketing
9 (RLIN) 129142
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market Segmentation
9 (RLIN) 129143
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organisational Buying Behaviour
9 (RLIN) 129144
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Online Consumer Behaviour
9 (RLIN) 129145
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 2nd
Call number prefix 658.8342 NAIS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Cost, normal purchase price Cost, replacement price
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021 Bill no:; Bill dt:1900-01-00   658.8342 NAIS MBA09105 07/21/2025 07/16/2021 Book    
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 03/10/2017 Bill no:211; Bill dt:2017-03-09   658.8342 NAIS MBA12759 07/21/2025 07/16/2021 Book 540.00 448.20