Rural marketing: (Record no. 205025)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00761nam a2200229Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220214151451.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210716s2009 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788177589764 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Edition number | 1 |
| Item number | KRIC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Krishnamacharyulu, C S G. |
| 9 (RLIN) | 19746 |
| 245 ## - TITLE STATEMENT | |
| Title | Rural marketing: |
| Remainder of title | text and cases / |
| Statement of responsibility, etc. | By C. S. G. Krishnamacharyulu and Lalitha Ramakrishnan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Pearson Education , |
| Date of publication, distribution, etc. | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Xvii, 397p. ; |
| Dimensions | 24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing information sysytem |
| 9 (RLIN) | 19747 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Rural economy |
| 9 (RLIN) | 19748 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management perspectives |
| 9 (RLIN) | 19749 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ramakrishnan,Lalitha. |
| 9 (RLIN) | 19750 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Edition | 1 |
| Call number prefix | 658.802 KRIC |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 325.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 KRIC | MBA07591 | 07/21/2025 | 243.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 325.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 KRIC | MBA07593 | 07/21/2025 | 243.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 325.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 KRIC | MBA07594 | 07/21/2025 | 243.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 325.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 KRIC | MBA07595 | 07/21/2025 | 243.75 | 07/16/2021 | Book |
