Rural marketing: (Record no. 201891)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00682nam a2200205Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220214143623.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210716s2009 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070660007 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Edition number | 1 |
| Item number | DOGB |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dogra, Balram. |
| 9 (RLIN) | 19719 |
| 245 ## - TITLE STATEMENT | |
| Title | Rural marketing: |
| Remainder of title | concepts and practices / |
| Statement of responsibility, etc. | By Balram Dogra and Karminder Ghuman. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Tata McGraw Hill Publishing Company Ltd , |
| Date of publication, distribution, etc. | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Xiv, 352p. ; |
| Dimensions | 24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing strategies for Indian rural market |
| 9 (RLIN) | 19720 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ghuman, Karminder. |
| 9 (RLIN) | 19721 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Edition | 1st |
| Call number prefix | 658.802 DOGB |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 08/21/2007 | 285.00 | Bill no:394; Bill dt:2007-08-21 | 658.802 DOGB | MBA04457 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | Reference Book | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 01/02/2008 | 225.00 | Bill no:394; Bill dt:2007-08-21 | 658.802 DOGB | MBA04653 | 07/21/2025 | 180.00 | 07/16/2021 | Book | ||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/08/2008 | 225.00 | Bill no:8142; Bill dt:2008-01-01 | 658.802 DOGB | MBA04745 | 07/21/2025 | 180.00 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07576 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07577 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07578 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07579 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07580 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07581 | 07/21/2025 | 213.75 | 07/16/2021 | Book | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 02/20/2010 | 285.00 | Billno:ABK669;Billdt:2010-02-10 | 658.802 DOGB | MBA07582 | 07/21/2025 | 213.75 | 07/16/2021 | Book |
