Marketing research : (Record no. 199356)
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000 -LEADER | |
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fixed length control field | 00777nam a2200229Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220614114841.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210716s2002 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9812548718 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AIMIT LIBRARY |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Edition number | 8 |
Item number | CHUG |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Churchill, Gilbert A. |
9 (RLIN) | 42202 |
245 ## - TITLE STATEMENT | |
Title | Marketing research : |
Remainder of title | methodological foundations / |
Statement of responsibility, etc. | By Gilbert A. Churchill and Dawn Iacobucci. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi : |
Name of publisher, distributor, etc. | Thomson south western , |
Date of publication, distribution, etc. | 2002 . |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxvi, 1006p. ; |
Dimensions | 25 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research the research process and problem definition |
9 (RLIN) | 42203 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Design data collection method and forms |
9 (RLIN) | 42204 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Iacobucci, Dawn. |
9 (RLIN) | 42205 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Edition | 8th |
Call number prefix | 658.83 CHUG |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 09/02/2005 | 459.00 | Bill no:138; Bill dt:2005-09-02 | 658.83 CHUG | MBA01921 | 07/21/2025 | 367.20 | 07/16/2021 | Book |