Marketing research / (Record no. 197585)

MARC details
000 -LEADER
fixed length control field 00845nam a2200253Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230707115538.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2002 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120304840
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 7
Item number LUCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Luck, David J.
9 (RLIN) 125934
245 ## - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. By David J Luck and Ronald S Rubin
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Prentice Hall of India PVt Ltd.,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent xvi,683p. ;
Other physical details PB :
Dimensions 23.5 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
9 (RLIN) 125935
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Planning the Research Project
9 (RLIN) 125936
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Performing the Data Collection
9 (RLIN) 125937
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Processing and Analyzing Data
9 (RLIN) 125938
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Presentation and Follow-Through
9 (RLIN) 125939
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rubin, Ronald S.
9 (RLIN) 125940
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 7th
Call number prefix 658.83 LUCD
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 04/07/2004 250.00 Bill no:5925; Bill dt:2004-03-30   658.83 LUCD MBA00150 07/21/2025 200.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 09/10/2005 295.00 Bill no:94; Bill dt:2005-08-09   658.83 LUCD MBA01803 07/21/2025 236.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021   Bill no:; Bill dt:1900-01-00   658.83 LUCD MBA03164 07/21/2025   07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 10/12/2009 350.00 Bill no:9879; Bill dt:2009-09-24   658.83 LUCD MBA06537 07/21/2025 262.50 07/16/2021 Book