Introduction to e-commerce / (Record no. 186356)

MARC details
000 -LEADER
fixed length control field 00876nam a2200253Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230713151355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2003 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070495098
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 004.694
Edition number 2
Item number RAYJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rayport, Jeffrey F.
9 (RLIN) 126755
245 ## - TITLE STATEMENT
Title Introduction to e-commerce /
Statement of responsibility, etc. By Jeffrey F Rayport and Bernard J Jaworski.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Tata McGraw Hill Publishing Company Ltd ,
Date of publication, distribution, etc. 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii,516p. ;
Other physical details PB
Dimensions 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Basic technology of the internet and e-commerce business
9 (RLIN) 126756
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market opportunity analysis
9 (RLIN) 126757
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market communications and branding
9 (RLIN) 126758
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Media transformation
9 (RLIN) 126759
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jaworski, Bernard J.
9 (RLIN) 126760
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 2nd ed.
Call number prefix 004.694 RAYJ
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MCA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology Sita Book House 285.00 Bill no:25566; Bill dt:2004-04-1   004.694 RAYJ MCA05864 07/21/2025 228.00 07/16/2021 Book