Services marketing: integrating customer focus across the firm. Ed.3 (Record no. 106570)

MARC details
000 -LEADER
fixed length control field 00490nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0 07 053042 4
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZEIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ZEITH (Valarie A) and BITNER (Mary Jo).
245 ## - TITLE STATEMENT
Title Services marketing: integrating customer focus across the firm. Ed.3
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. ND
Name of publisher, distributor, etc. TMH Publishing Co Ld.
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent xx,668
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 059537
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 Higginbothams (P) Ltd., Mangalore 01. 350.00   658.8 ZEIS 059537 02/17/2021 02/17/2021 Book