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Service management and marketing: customer management in service competition. Customer management in service competition.

Gronroos, Christian.

Service management and marketing: customer management in service competition. Customer management in service competition. - 3 - New Delhi WILEY 2016 - x,483

ISBN: 9788126512874

Subjects--Topical Terms:
MANAGEMENT

Dewey Class. No.: 658.804 GROS

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