Normal view MARC view ISBD view

Consumer behavior : Building Marketing strategy /

Hawkins, Del I.

Consumer behavior : Building Marketing strategy / By Del I Hawkins ;David L Motherbaugh and Amit Mookerjee - 12th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd., 2009. - xxxv,776/2014

ISBN: 9351344797

Subjects--Topical Terms:
Consumer Behavior
Consumer Decision Process
Organisations As Consumers
Consumer Behavior and Marketing Regulation

Dewey Class. No.: 658.8342 / HAWD

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)