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Brand seg meantation: seven strategies for effective segmentation. Seven strategies for effective segmentation

kapoor, Jagdeep.

Brand seg meantation: seven strategies for effective segmentation. Seven strategies for effective segmentation - 1 - New Delhi Macmillan India Ltd 2006 - 1,92

ISBN: 1403928614

Subjects--Topical Terms:
Brand Management

Dewey Class. No.: 658.827 KAPJ

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