Making of a name: inside story of the brands we buy. Inside story of the brands we buy.
Rivkin, Steve; Sutherland, Fraser.
Making of a name: inside story of the brands we buy. Inside story of the brands we buy. - 1 - New Delhi Oxford University Press 2004 - x,275
Brand Management
658.827 RIVS
Making of a name: inside story of the brands we buy. Inside story of the brands we buy. - 1 - New Delhi Oxford University Press 2004 - x,275
Brand Management
658.827 RIVS
