Understanding consumers: building powerful brands using consumer research. Building powerful brands using consumers research
Parameswaran, M G.
Understanding consumers: building powerful brands using consumer research. Building powerful brands using consumers research - 1 - New Delhi Tata McGraw Hill Publishing Company Ltd 2003 - xiii,234
0070474095
Consumer Behavior
658.8342 PARM
Understanding consumers: building powerful brands using consumer research. Building powerful brands using consumers research - 1 - New Delhi Tata McGraw Hill Publishing Company Ltd 2003 - xiii,234
0070474095
Consumer Behavior
658.8342 PARM