Sales management : decisions strategies and cases /

Still, Richard R.

Sales management : decisions strategies and cases / By Richard R. Still, Edward W. Cundiff and Norman A. P. Govoni. - 5th ed. Low Price Edition - New Delhi : Pearson Education , 2008. - Xxi, 638p. ;

9788131710890


Sales management personal selling and salesmanship
Determining sales related marketing policies

658.81 / STIR